Take the Audit

The LION Publishers Sustainability Audit is a news business assessment that helps local, independent online newsrooms boost their revenue, capacity, and impact by identifying and unblocking barriers to sustainability. It shows just how far you’ve come, where you can go next, and what you need to get there.

Eligibility

The Audit is available to all LION members, anytime, at no cost. We’ve estimated that similar business assessments have a market value of about $3,500.

Unless your organization has a current partnership with LION, you must be a LION member to qualify for an Audit. You can apply for membership here. If you need to renew your membership or don’t know your membership status, please email membership@lionpublishers.com.

Why take an Audit?

The Audit includes a thorough assessment of your news business, with recommendations and resources to help you:

  • Make more money
  • Expand your reach
  • Deepen your impact
  • Boost operations
  • Access tools
  • Articulate your value
  • Make an action plan
  • See how you compare

What's the process like?

The process includes:

  • A questionnaire to assess the current state of your organization across operational, financial, and journalistic metrics
    • Most publishers complete this in less than 90 minutes
  • An immediately available Audit report, containing:
    • Metrics that show exactly where you stand on the path to sustainability and what you can do to move forward
    • Benchmarks that provide helpful comparisons with your peers
    • Recommendations for next steps and guided resources, tailored to your news business
    • A summary of your selections for future reference

FAQ

Am I eligible to take the Audit?

How do I access the Audit?

Do I have to pay to take it?

What does the Audit process entail? How long does it take? And what do I need to complete it?

I’m unsure how to answer a question in the questionnaire. What should I do?

How often can I take the Audit?

When and how will I receive my results and report after completing the Audit?

Does the Audit include direct funding to participating news businesses, like it did in 2022-2024?

Who will have access to the data collected from the Audits?