Podcast: Jay Allred of Richland Source
The latest episode of the LION podcast features Jay Allred, president of Richland Source, a thriving LION site in central
The latest episode of the LION podcast features Jay Allred, president of Richland Source, a thriving LION site in central Ohio.
Jay and Richland Source have found business success through a diversified revenue stream that includes advertising, marketing services and membership. And it has done so while serving a small Rust Belt city, staying true to its altruistic local mission, and eschewing clickbait and negativity.
We talked with Jay about Richland Source's founding, growth and future — and about what an inevitable economic downturn may mean for LIONs and legacy media companies.
More on Richland Source:
From Poynter: This Ohio newsroom is taking on a tough subject in a new way – with a baby shower.
From Nieman Lab: Small-batch t-shirts and popcorn bags: How a local Ohio news site is diversifying its business model.
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