Setting Organizational Goals

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About this Course

This training will underscore why setting goals is critical to understanding the past, acting in the present and planning for the future. It will give news businesses practical strategies for setting and executing goals while articulating how to learn from success and failure.

After completing this course, you’ll understand why and how to set and track goals, identify strategies and frameworks for executing goals, and articulate how and why to learn from success (and failure).

About the Instructor

Lizzy Hazeltine helps teams solve real problems, grow revenue to sustain themselves, and deepen their service to their communities. In her consulting, she applies hard-won lessons from B2B software startups, digital local media, early stage venture capital, and product management to build her clients’ capacity to create and market valuable products that earn them the long-term support of their customers. Hazeltine currently leads the North Carolina Local News Lab Fund, coaches teams in a range of programs, and supports for and non profit organizations in her hometown of Durham, NC.

Course Lessons

Introduction to Setting Organizational Goals

An overview of the “Setting Organizational Goals” course.

Why Setting Goals Matters

In this lesson, we’ll discuss the importance of setting goals for helping clarify your priorities and values.

How to Set Organizational Level Goals

In this lesson, we’ll discuss the big picture strategy for setting organizational goals.

Resource: Quarterly Plan Template

This resource provides a template for setting quarterly goals and articulating a plan for how to achieve them

How to Set SMART Goals

In this lesson, we’ll discuss the SMART framework for creating goals that are specific, measurable, aggressive, relevant and time-bound.

Using the RACI Framework to Execute Goals

In this lesson, we’ll discuss the RACI (Responsible, Accountable, Consulted, Informed) framework to help organize work and execute on organizational level goals.

Resource: RACI Chart

This resource provides a template for a RACI Chart to clarify roles and responsibilities.

Using the AGILE Framework to Execute Goals

In this lesson, we’ll discuss the AGILE project management framework to manage work related to executing goals.

Resource: Sprint Template

This resource provides a template to document sprints when using the Agile framework.

How to Learn from Success and Failure

In this lesson, we’ll discuss how to strategically reflect on progress toward goals.

Setting Organizational Goals – Course Summary

This lesson offers an overview of the “Setting Organizational Goals” course.

Additional Reading

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