LION Summit

Laying the Groundwork for Membership and Fundraising Campaigns

2:45 — 3:30 p.m., Breakout A - Wabash

What moves the needle when it comes to building your email list and pool of potential donors? You’re a small newsroom and you have to focus your time and effort on strategies that really work. The News Revenue Hub will report on the Key Performance Indicators (KPIs) that have proven successful for their 20+ clients. After the session, you can schedule a “strategy speed session” with Christina Shih to talk through quick next steps that will help you jump start your growth.

Speakers: Christina Shih of the News Revenue Hub.